Food and Drug Administration Launches 2015 National Safe Drug Use Month
Release time：2015-08-26
Author：
The Food and Drug Administration of all provinces, autonomous regions and municipalities directly under the Central Government, and the Food and Drug Administration of Xinjiang Production and Construction Corps:
According to the requirements of the "National Food and Drug Safety Science Popularization Action Plan (2011-2015)", the "National Safe Drug Month" (hereinafter referred to as the "Safety Month") is held every September. In order to effectively carry out this year's safety month activities, relevant matters are hereby notified as follows:
1. schedule
September 1 to October 31, 2015.
2. publicity focus
Publicize and implement the Opinions of the State Council on Reforming the Review and Approval System for Drugs and Medical Devices (Guo Fa [2015] No. 44), and conduct in-depth interpretation and promotion around the main objectives, specific tasks and various measures of the reform; publicize the scientific concept of safe drug use And practical knowledge, sort out and interpret common misunderstandings such as inappropriate self-medication, excessive use of antibiotics and injections, blind and credulous imported drugs and high-priced drugs; publicize the latest technological achievements in the field of medicine and health, enhance the public's understanding of modern medical science and technology, guide industry enterprises to strengthen independent innovation, promote the transformation of scientific and technological achievements to benefit public health, publicize and implement the relevant laws and regulations and policy guidance of licensed pharmacists, establish and maintain the image of licensed pharmacists, and give full play to the role of licensed pharmacists in pharmaceutical services.
3. Activity Requirements
(I) strengthen organizational security. With reference to the General Administration's "2015 National Safe Drug Month Key Activity Plan" (see annex), and in combination with the actual situation in the region, various activities are carefully planned and carried out. It is necessary to earnestly strengthen organizational leadership, ensure the input of personnel and funds, and ensure the smooth progress of activities and the formation of scale momentum. Encourage and guide social organizations, scientific research institutions, large enterprises, news media, and popular science organizations to actively participate, gather resources from all parties, and jointly carry out thematic publicity activities.
(II) do a good job of publicity and promotion. To use a unified "national safe drug use month" logo. In-depth policy interpretation was carried out around the National Development 2015 Document No. 44. Mobilize the general public in the region to actively participate in the "drug safety network knowledge contest". To increase the safety of drug science books, TV films, micro-video publicity and promotion. Organize influential urban media in the region to focus on safety month activities and important news information.
(III) improve the effectiveness of activities. It is necessary to strengthen the integration and publicity of traditional media such as radio, television, newspapers and periodicals and new media such as "two micro and one end" to form a diversified communication pattern. Adhere to the popular propaganda ideas and methods, close to the needs of the public, to attract public participation. Strengthen the use of visual information technology in the field of drug safety science, with the help of images and light text combined with information maps, short videos and other means to enhance the appeal of content and "landing" effect.
(IV) lessons learned. Attention should be paid to summarizing the effectiveness and experience of the safety month activities, and the electronic version of the summary report should be submitted to the press and publicity department of the general administration before November 16. All regions are requested to pay close attention to the government website and government microblog of the General Administration to obtain relevant information on safe month in a timely manner.
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